Monthly Archives: January 2013

A farewell

By the start of 2013 the Second House of Sweden project has officially been closed down.

The project was by all standards a success. We managed to make a definite mark in the virtual world of Second Life as well as creating a lot of publicity in the first [life]. This blog shows some of the events that took place, and perhaps more importantly tells the story of why a government agency such as the Swedish Institute decided to embark on the journey of creating the world’s first virtual embassy.

What you can’t read about in this blog, but could only experience, was all the interesting meetings that took place between different individuals (virtual or not) from all over the world. From the opening ceremony hosted by Sweden’s foreign minister Carl Bildt, and the Virtu-Real project which enabled meetings between visitors of the real world House of Sweden and it’s virtual “twin” Second House of Sweden – to everyone that just stopped by to see what the fuzz was about.

Although it is always a bit sad to leave a dear friend, at the Swedish Institute we constantly look for new ways of communicating our belief in openness and innovation, and no project (should) last forever. You could say that Curators of Sweden was in 2012 what Second House of Sweden was in 2007. What 2013 holds in store remains to be seen.

So long, and thanks for all the fish!

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